Description

We are looking for an experienced integration specialist or marketing technology freelancer to configure and deploy a vertical video feed system across multiple e-commerce websites, using an existing SaaS video platform. The core work involves embedding and configuring the SaaS platform's video feed widget into client websites, connecting product catalogues to enable shoppable video-to-product pathways, and replicating the setup across multiple sites in a consistent and scalable way. The first site will serve as the master integration, with a documented playbook used to streamline deployment across remaining client sites efficiently. The majority of site integrations are expected to be straightforward, following a repeatable configuration process once the initial setup is complete. However, some client websites — depending on their CMS platform, theme structure, or custom-built architecture — may require additional bespoke setup work to ensure the video feed integrates cleanly and performs correctly. Additional responsibilities include setting up GA4 and Google Tag Manager event tracking for video views, clicks, and conversions; configuring the platform's analytics dashboard for performance monitoring; and ensuring all retargeting pixels and consent mechanisms are implemented in compliance with GDPR and UK PECR requirements. The ideal freelancer will have hands-on experience with SaaS video or marketing platform integrations, e-commerce CMS platforms (Shopify and/or WooCommerce preferred), GA4 event tracking and GTM configuration, and cookie consent management. The ability to document integration steps clearly for repeatable multi-site deployment is essential. Experience with short-form or shoppable video platforms (such as Tolstoy, Firework, or similar), Meta or Google Ads pixel setup, and responsive mobile-first frontend implementation would be a strong advantage.

Goals

Skills Required